White Paper - Your Decision Making is Dangerous - Michelle Gibbings

We make decisions every day, with the number increasing as we move from childhood into adulthood, and then into a professional career.

Many of these decisions are made with little or no awareness of the factors influencing how they are made.  Instead, we often hold onto the notion that we are rational and objective, and that this extends to how we make decisions.

Unfortunately, it’s not the case.

To increase the likelihood of producing consistently good decisions you need to apply conscious effort to your decision making processes.  The evidence shows that sound decisions are the result of deliberate planning, consideration and effort.  They are rarely the result of luck.

Read ahead for further insights.